Smart Ways to Get More Reviews [Guide]
Practical, proven ways for any business to get more authentic reviews.
TLDR: If you’re feeling stuck or frustrated with Yelp, you’re not alone. But abandoning the platform entirely could mean missing out on high-intent users, especially on iPhones and Apple Maps. The smarter move is to diversify. This guide explores strategic alternatives to Yelp reviews, such as Google Reviews, Facebook Recommendations, private feedback tools, and influencer-driven testimonials, so you can build trust and visibility across multiple platforms. We also cover how to use tools like VisibleFeedback to direct customers to different review destinations depending on their experience, helping you protect your reputation and grow it at the same time. While Yelp still plays a vital role, especially in certain industries and regions, these alternative channels offer more control, more context, and more connection with your actual customer base.
It’s totally fair to be frustrated with Yelp. You can do everything right, deliver great service, ask kindly for feedback, and still get stuck with a filtered 5-star review and a prominent 1-star rant from someone who never even showed up. It happens.
But here’s the hard truth: Yelp still matters. Especially on iOS. Apple Maps shows Yelp reviews front and center. That means any iPhone user who searches for your business, or just types “pizza near me”, is going to see that Yelp score first.
The solution isn’t to abandon Yelp, it’s to stop depending on it alone. Think of Yelp as one part of your review strategy, not the whole thing.
Google is your review engine for search. If Yelp powers Apple Maps, Google powers… everything else. It’s what Android users see. It’s what’s tied to your Google Business Profile. And it heavily influences local SEO.
Getting more Google reviews is usually easier. They don’t get filtered as aggressively, and the interface is more forgiving. Plus, Google lets you respond to reviews publicly, and you can link directly to your review page from emails, receipts, or QR codes.
Pro tip: Use a private feedback tool like VisibleFeedback to funnel happy customers to Google and others to a private form. That way, you're not guessing who to send where.Facebook may not be the hot new thing, but it still drives real referrals. People trust recommendations from their friends, and your business page can collect these in a visible way. If you’re active in local community groups, this is a smart space to own.
Encourage regulars to leave a recommendation after a great experience. Better yet, thank them publicly. It adds visibility and builds social proof in your community.
Sometimes, the best review is the one that never hits Yelp or Google at all.
That’s not shady, it’s smart. Most customers don’t want to leave a bad review. They just want to feel heard. A private feedback tool like VisibleFeedback lets you capture concerns before they spiral. You get a chance to fix things, and your customer gets a better experience.
And if they are happy? You can guide them to whichever review platform needs a little love that week, Google, Yelp, Facebook, even TripAdvisor.
Influencer content isn’t just for skincare and travel. Restaurants, salons, local retailers, everyone benefits from having a few trusted locals share their experience. A quick story, reel, or TikTok that says “I love this place and here’s why” is often more convincing than any 5-star review.
This isn’t about paying people to fake love your brand. It’s about curating real experiences and encouraging content that spreads naturally. Offer a discount, host a private tasting, or just build real relationships with people who already support you.
Different customers rely on different platforms. Someone on iOS might check Yelp. Someone else might Google you. Another person may look for social proof on Instagram or Facebook. If all your eggs are in one basket, you’re invisible to part of your audience.
Instead of pushing everyone to leave the same review in the same place, think about creating a funnel, a system that sends customers to the place where their review will make the biggest impact. Tools like VisibleFeedback help you do that without pressure or awkward asks.
Yelp is part of the ecosystem, not the whole thing. You don’t have to love it. But you do have to respect the impact it has, especially on iPhone users and anyone using Apple Maps.
The real power move is to diversify your feedback channels, intercept issues before they hit public view, and make sure every customer has a frictionless path to leave a review where it matters most.
Bad reviews can scare away potential customers. Intercept feedback in real time with VisibleFeedback.
Austin Spaeth is the founder of VisibleFeedback, a simple tool that helps brick-and-mortar businesses intercept negative reviews before they go public. With a background in software development and a passion for improving customer experience, Austin built VisibleFeedback to give business owners a frictionless way to collect private feedback and turn unhappy visitors into loyal advocates. When he’s not working on new features or writing about reputation strategy, he’s probably wrangling one of his six kids or sneaking in a beach day.
Whether you have no reviews, bad ones, or great ones, we’ll help you turn your feedback into growth.
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