Austin Spaeth

7/31/2025

salon

When someone’s looking for a new salon, it’s not always about price, services, or even convenience, it starts with trust. And that trust is built almost instantly on iPhones, where Apple Maps shows a star rating before anyone even clicks your website or Instagram. This article follows a typical customer journey trying to find a stylist, explains why five-star reviews matter more than you think, especially on iOS, and breaks down how to make sure your business shines across all platforms, not just one. It also explores the risk of review imbalance and how platforms like VisibleFeedback help salons gather more reviews, fix problems privately, and grow smarter. In a competitive industry, this isn’t just reputation, it’s revenue.